“Pico helped us provide an excellent service tool for our fans. Easy to understand and use, with a high level of acceptance among our fans. And much more than this they acted as a true partner”
"We're using Pico to help the user because previously, we didn't know who they were. We weren't able to learn more about them. Now, we're able to contact them, learn more about them and a lot of times, find an offer they're really interested in."
Regularly capture unique data points such as personal details, favorite player, merchandise preferences, consumer habits, game attendance and more
Pico technology syncs everything it's learning, like email addresses, phone numbers, favorite players, and more within your data management platform. Available on SAP Store!
Retarget fans on the digital channels and social networks they engage with you on, to meet your business objectives.
“Pico has allowed us to flawlessly reach a segment of fans we otherwise could not have...”
“Having accumulated over 30M global fans, it’s time to improve their experience of engaging with us. With Pico we’re building personal relationships through digital channels in ways we previously couldn’t”
"The partnership with Pico has allowed us to transform anonymous fans into real fans, while engaging with them on social media through fun games and quizzes.”
“Pico has introduced a new way to speak directly with our fans in-platform and has enabled us to learn more about our fans’ preferences.”
“We chose to work with Pico, in creating an automated service to guide our ticket-holding fans through the process of deciding what they want to do with their tickets."
“We've seen Pico evolve. It's more intuitive, more interactive. We chose Pico because it's more direct, it helps us monetize our assets, and gives us a lot of data and direct access to our fans."
"Pico has helped us gain new sponsors by giving us exciting inventory. There's certain things you can do on social, but it doesn't have the same kind of two-way relationship that the Pico elements have."