How It Works

“They are basically a 3 headed monster…”

Matt Polling, Director of Corporate Sponsorship, St, Louis Blues

Pico’s solution is a great fit for

Sports teams, TV channels, Music venues, artists, live events, resorts, and brands of any type.

Pico’s technology fits and fuels your brand’s digital marketing strategy.
It delivers quality, in-arena activations and experiences which result in higher sponsorship revenue and fan satisfaction. 

Through Pico, a new social media communication channel is created which seamlessly translates to the game experience through the arena’s video display boards. This digital social media platform connection to the physical, arena-based video screens is what unlocks new and lucrative sponsorship and revenue generation opportunities.

Pico lets you connect with fans on channels they prefer to use, no need to download an app

Digital Activations

User-generated content finder, fan polls, trivia, find the difference, Emoji messaging – Pico uses all of these and more to activate fans to communicate with brands directly over Facebook Messenger. Pico’s Artificial Intelligence and Machine Learning algorithms build detailed profiles on each fan, with continuous guidance for the right moment to approach the right fan with the right message.

Digital Activations
In-Game Experiences

In-Game Experiences

Everybody is invited to participate and play, no longer just one random fan from the crowd. Everybody has skin in the game and a chance to win. Activation results are presented live on arena video boards during games, and are easily sponsorable by your corporate partners.

Sponsorship Opportunities

Increase sponsorship interaction by delivering partner-related activities and personal offers directly to the fans at the end of the interaction.

Sponsorship Opportunities
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Generate ROI From Day One

Revenue from Direct Sales

Revenue From Direct Sales

Create targeted campaigns to drive sales of tickets and merchandise by leveraging creative content and sending personal offers at the end of the conversations.

Monetized Push Messages

You could push direct messages to your fans Facebook Messenger accounts with last-minute ticket offers, concessions specials, seats upgrade and more. Using this powerful tool together with our smart layer of data based fan profiles allows you to easily increase your bottom line.

Monetized Push Messages
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Listen to what our customer are saying