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How Pico Improves Fan Experiences

“With Pico, we're building personal relationships through digital channels in ways we previously couldn't.”

- Simon Mayr, Head of Digital, Borussia dortmund

Pico technology provides a data-driven approach
to personalized fan-marketing

Pico technology fits and fuels a brand’s digital marketing strategy by turning an engaged, anonymous audience into an identified one that supports business objectives. 

Through Pico, a 1:1  communication channel is created that allows for personalized communication, content and offerings for your audience. 

Pico lets you connect with fans on the channels they prefer.

 

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Digital Activations

Our digital activations, that consist of fun games such as memory, trivia, find the difference, spin the wheel and more, entice fans to communicate with brands directly over digital channels such as Facebook Messenger, Twitter DM, a mobile app or website.

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Digital Activations
Sponsorship Opportunities

Sponsorship Opportunities

Increase brand awareness and engagement for partners by organically placing the logos of sponsors on fans devices and present fun, unique partner-related activities and offers directly to fans throughout any time of the activation.

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Esports Platforms

The Esports industry continues to grow at a rapid rate. Monetize your views by collecting valuable data on your viewers, the type of data that will make you an asset to sponsors. Learn who they are, where they are, and more through our library of fun, engaging activations that are now accessible on Twitch. Start earning from the data today.
 
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Esports with Pico
Improving Fan Experiences

Live Event Experiences

With Pico, everyone is invited to participate and play, no longer just one random fan from the crowd. Everybody has skin in the game and a chance to win.

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Generate ROI From Day One

Revenue From Direct Sales

Create targeted campaigns to drive sales of tickets and merch by leveraging the data collected by Pico to send personalized offers at the end of each conversation. 

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Improving Fan Experiences2 (2)
Monetize Push Messages

Monetize Push Messages

You can push direct messages to your fan's social accounts with last-minute ticket offers, flash merch sales, concession specials, seat upgrades and more. Using this powerful tool, together with our smart layer of data-based fan profiles allows you to easily add to your bottom line.

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Listen To What Our Customers Are Saying