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How We Improve The Fan Experience

“They are basically a 3 headed monster…”

Matt Polling, Director of Corporate Sponsorship, St. Louis Blues

Pico technology is a great solution for

sports teams, TV networks, music venues, artists, live events, resorts, and brands of any type.

Pico technology fits and fuels your brand’s digital marketing strategy by turning an engaged, anonymous audience into an identified one that supports business objectives. Through delivering quality digital activations and experiences comes increased sponsorships, direct sales revenue, and valuable data. 

Through Pico, a 1:1 social media communication channel is created, which seamlessly translates to the game experience through the arena’s video display boards or digital channels. This use of a digital platform unlocks new and lucrative opportunities to convert fans to meet business objectives.

Pico lets you connect with fans on the channels they prefer, without the need to download  an app.





Digital Activations

User-generated content finder, fan polls, trivia, find the difference, spin the wheel – Pico uses all of these and more to entice fans to communicate with brands directly over digital channels, such as Facebook Messenger, Twitter DM, a mobile app or website. Pico’s Artificial Intelligence and Machine Learning algorithms build detailed profiles on each fan, with continuous guidance for the right moment to approach the right fan with the right message.

Digital Activations
In-Game Experiences

Live Event Experiences

With Pico, everyone is invited to participate and play, no longer just one random fan from the crowd. Everybody has skin in the game and a chance to win. Activation results are presented live on arena jumbotrons and screens during games, which are easily sponsorable by corporate partners.

Sponsorship Opportunities

Increase brand awareness and engagement for Sponsors by organically placing the logos of sponsors on fan devices through delivering partner-related activities and personal offers directly to fans at the end of an activation.

Sponsorship Opportunities

Generate ROI From Day One

Revenue from Direct Sales

Revenue From Direct Sales

Create targeted campaigns to drive sales of tickets and merch by leveraging creative content and sending personalized offers at the end of each conversation.

Monetized Push Messages

You can push direct messages to your fan's social accounts with last-minute ticket offers, flash merch sales, concession specials, seat upgrades and more. Using this powerful tool, together with our smart layer of data-based fan profiles, allows you to easily increase your bottom line.

Monetize Push Messages

Listen To What Our Customers Are Saying