The PicoMag

Spring is here! Sports (and allergies) are back! The days are longer and sunnier, flowers are blooming, there’s excitement for warmer weather. April is a wonderful month where we begin defrosting

Data is a powerful tool. It’s used to build and optimize campaigns. It’s used to tell stories and gather learnings. It’s used to measure performance and success. Where does data fall however, in

March is here and with that comes a new month of social media holidays and digital activation inspiration. Take a look at our top picks for March events and how we would turn them into an engaging,

When the NHL and NHLPA reached an agreement to the official start date of the 2021 season, teams such as the Columbus Blue Jackets had to think and adapt quickly to what that meant for historically

Super Bowl Sunday is officially less than one week away! This year, defending champs, the Kansas City Chiefs are taking on NFL champions, the Tampa Bay Buccaneers where they'll face-off in Tampa,

February is here and we at Pico are ready to help engage and identify your digital fans through our custom digital activations. We're looking at the top trending events for each month and sharing

Modern sports teams are digital sports teams. Just like how modern sports fans are digital sports fans too. The sports industry is an industry that constantly changes and adapts to society's

We at Pico are ready to help you engage and identify your fans with some inspiration for creative activations. Utilize the always-trending national “holidays” for something that will provide value to

Last year, we welcomed 2020 with open arms, unbeknownst to us what 2020 would actually turn into. It certainly wasn’t what we, or anyone in the world for that matter, could have predicted. While

The opportunity to partner with a company the size of SAP, a worldwide renown brand, presented itself in the best possible manner for Pico. Not only are they global leaders when it comes to data and