The PicoMag

Modern sports teams are digital sports teams. Just like how modern sports fans are digital sports fans too. The sports industry is an industry that constantly changes and adapts to society's

We at Pico are ready to help you engage and identify your fans with some inspiration for creative activations. Utilize the always-trending national “holidays” for something that will provide value to

Last year, we welcomed 2020 with open arms, unbeknownst to us what 2020 would actually turn into. It certainly wasn’t what we, or anyone in the world for that matter, could have predicted. While

The opportunity to partner with a company the size of SAP, a worldwide renown brand, presented itself in the best possible manner for Pico. Not only are they global leaders when it comes to data and

We are thrilled to share that we have teamed up with Learfield IMG College to help in amplifying its school-specific social promotion for Level Next, the College Esports League that launched this

Introducing Pico's design master, UX/UI specialist, Ellie Moalem!

After a long, challenging, and confusing year the holiday season is officially here. That means Mariah Carey’s All I Want for Christmas will be on the radio every time it’s turned on, holiday cookies

Data and sports have always been symbiotic. From tracking players stats, to their literal movements, it has always been utilized and analyzed to influence the best decisions for a team and/or league.

Introducing Pico's VP of Strategic Partnerships, and office basketball champ, Yaron Talpaz! 

What does a fan experience look like for you? What does it feel like? For some, it involves rituals, superstitions, good food, a day spent with family and friends who might turn into rivals for a few