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The PicoMag

Ariella Torv

Ariella Torv
Marketing Manager at Pico. Hailing from the East Coast, with a passion for all things tech, marketing, and sports

Recent Posts

Mar 18

Utilizing Data to Create Content

Data is a powerful tool. It’s used to build and optimize campaigns. It’s used to tell stories and gather learnings. It’s used to measure performance and success. Where does data fall however, in
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Mar 01

Six Digital Activation Ideas for March

March is here and with that comes a new month of social media holidays and digital activation inspiration. Take a look at our top picks for March events and how we would turn them into an engaging,
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Feb 02

It's Super Bowl Trivia Time!

Super Bowl Sunday is officially less than one week away! This year, defending champs, the Kansas City Chiefs are taking on NFL champions, the Tampa Bay Buccaneers where they'll face-off in Tampa,
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Feb 01

Digital Activation Ideas for February

February is here and we at Pico are ready to help engage and identify your digital fans through our custom digital activations. We're looking at the top trending events for each month and sharing
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Jan 14

A Boom in Digital Trends Means a Boom in Data

Modern sports teams are digital sports teams. Just like how modern sports fans are digital sports fans too. The sports industry is an industry that constantly changes and adapts to society's
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Nov 30

Meet Our Team

Introducing Pico's design master, UX/UI specialist, Ellie Moalem!
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Nov 19

Data and the modern day sports fan experience

Data and sports have always been symbiotic. From tracking players stats, to their literal movements, it has always been utilized and analyzed to influence the best decisions for a team and/or league.
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Oct 28

Meet Our Team

Introducing Pico's VP of Strategic Partnerships, and office basketball champ, Yaron Talpaz! 
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Oct 08

What Game-Day Experiences Can Look Like Today

What does a fan experience look like for you? What does it feel like? For some, it involves rituals, superstitions, good food, a day spent with family and friends who might turn into rivals for a few
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Aug 27

Meet Our Team

Within the last two months we've seen Pico's client list grow exponentially as the need for fan engagement and unique fan experiences is more important now than ever. Introducing Hadar Morad! Hadar
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