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Meet Our Team

This week we are welcoming Lisa Bregman to Pico! She's joining as our Activations Strategist on the Customer Success side. 

Ariella Torv

Within the last two months we've seen Pico's client list grow exponentially as the need for fan engagement and unique fan experiences is more important now than ever. That being said, we also grew our team at Pico! Introducing Lisa Bregman! Lisa is joining our North American team to help with new business and clients as an Activation Strategist. Let's get into it, shall we?

Tell us a little bit about yourself

Meet The Team ImagesHello! I’m Lisa and I live in Seattle, but am originally from Chicago and spent eight years in LA. I began my career on the marketing & digital side of sports, working for the Chicago Fire and LA Galaxy. After winning two championships in LA (I can take the credit, right? Had nothing to do with David B
eckham…), I took a year off to work the World Cup in Brazil and then got a job with a sports agency in LA. I supported our athletes on social and digital, led social LA’s Olympic bid and got to consult on a bunch of cool smaller brand projects. A job with the Seahawks brought me up to Seattle, where I spent 2+ years leading the marketing team there before deciding start-ups are really more my passion and I left a few months ago. Now, here I am at Pico! On a personal note, I grew up doing gymnastics and definitely still have that competitive spirit. I love to hike, ski, snowboard and kickbox, and I have (arguably) the cutest rescue pup in the world, Buddy. The team will likely meet him on a video call at some point. He makes a point of introducing himself :)

What is your role at Pico?

I will be on the Client Success side, supporting Quinton Porter in North America and working alongside Roi Mozer and Alon Hemsani. I’ll also be helping bring in some new teams and hopefully, athlete business from here in the US.

What’s the best thing about Pico’s solution?

Versatility. Pico helps solve numerous business objectives using a diverse range of innovative solutions that also include the fan in the process.

If you had to describe Pico using 4-5 words, or a phrase, what would they/it be?

Capitalizing on social engagement to achieve business objectives

What is your favorite sport and team?

Either gymnastics or soccer. Can I say the entire US Women’s Gymnastics team? I also love the WNBA & USWNT team players and female Olympians and their incredible fierceness to advocate for justice and equality. They are shining examples of using their platforms for something bigger than sports!

Favorite player?

Is it weird if i don’t have one?... For the same reason I said above, I love Megan Rapinoe, Sue Bird, Laysha Clarendon (my friend’s wife!), and so many other incredible athletes who are using their place in the spotlight to shed light on social justice issues. 

Go-to snack/meal?

My favorite indulgence, if I wasn’t gluten and dairy intolerant, is pizza. Because I am… yeah, it might still be pizza. 

What’s your motto in life?

Carpe Diem.

Lastly, what’s your favorite social media platform today?

Instagram to stay connected and inspired. Twitter for news and meeting new and interesting people.


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